Saturday, June 9, 2012

Post 2 - Effective Music Videos

During exam leave, the media staff sat down and discussed what we think makes for a great music video. Three hours later (!) we narrowed it down to 10 things we think a great Music Video should have or do.

Here is our Top 10!
We think the most effective music videos have a mix of the following features :

1 - Instant impact
2 - Non-linear editing
3 - A sense of development
4 - Strong sense of artist identity
5 - An engaging performance
6 - Extremes, binary oppositions and repetitions
7 - Are visually striking
8 - Provoke a reaction
9 - Different layers of meaning
10 - References to popular culture

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